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Câu hỏi

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate thecorrect answer to each of the following questions. It is not surprising that the birthplace of cola was the hot and humid American South. This region had longspecialized in creating delicious soft drinks. A druggist in Atlanta, Georgia named John Pemberton created the mostwell–known drink brand in the world in the 1880s. However, it seems clear that he had no idea how big it wouldbecome.Like many American pharmacists of the day, Pemberton was opposed to the drinking of alcohol and wantedto produce a stimulating soft drink. First, he made "the French Wine of Coca," made from the coca leaf. Then hebegan to experiment with the cola nut. Eventually, he managed to make a combination of the two that he thoughtwas sweet, but not too sweet. Deciding that "the two C's would look well in advertising," he named it Coca–Cola.Pemberton's invention caught on fairly quickly. By 1905, "Coke" was being advertised all over the countryas "The Great Natural Temperance Drink." The drink enjoyed additional success since there was a large andpopular temperance movement in the US at that time. In the 1920s, alcohol was outlawed , and sales of Coke rosesignificantly. However, they continued to rise even after the law wasrepeated.Another reason for Coke's popularity was good business sense. A year after he invented it, Pemberton hadsold Coca–Cola to Asa Griggs Candler for only $283.26! Candler was a marketing genius, and by the time he soldthe Coca–Cola Company in1919, it was worth $25 million. Which of the following is responsible for Coke‟s additional success?

 Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the following questions.
It is not surprising that the birthplace of cola was the hot and humid American South. This region had long specialized in creating delicious soft drinks. A druggist in Atlanta, Georgia named John Pemberton created the most well–known drink brand in the world in the 1880s. However, it seems clear that he had no idea how big it would become. Like many American pharmacists of the day, Pemberton was opposed to the drinking of alcohol and wanted to produce a stimulating soft drink. First, he made "the French Wine of Coca," made from the coca leaf. Then he began to experiment with the cola nut. Eventually, he managed to make a combination of the two that he thought was sweet, but not too sweet. Deciding that "the two C's would look well in advertising," he named it Coca–Cola. Pemberton's invention caught on fairly quickly. By 1905, "Coke" was being advertised all over the country as "The Great Natural Temperance Drink." The drink enjoyed additional success since there was a large and popular temperance movement in the US at that time. In the 1920s, alcohol was outlawed, and sales of Coke rose significantly. However, they continued to rise even after the law wasrepeated. Another reason for Coke's popularity was good business sense. A year after he invented it, Pemberton had sold Coca–Cola to Asa Griggs Candler for only $283.26! Candler was a marketing genius, and by the time he sold the Coca–Cola Company in1919, it was worth $25 million.
Which of the following is responsible for Coke‟s additional success?

  1. The temperance movement

  2. Its attracting name

  3. Pemberton's good business sense

  4. Coca–Cola's great taste

H. Huong

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Giải thích

Đọc hiểu Giải thích: Điều nào sau đây là lý do cho thành công hơn nữa của Coke? A. Phong trào phản đối đồ uống có cồn B. Cái tên đầy thu hút của nó C. Tầm nhìn kinh doanh tốt của Pemberton D. Hương vị tuyệt vời của Coca–Cola Thông tin: The drink enjoyed additional success since there was a large and popular temperance movement in the USat that time. Tạm dịch: Đồ uống càng thành công hơn nhờ có một phong trào phản đối đồ uống có cồn lớn và phổ biến ở Mỹ vàothời điểm đó.

Đọc hiểu
Giải thích:
Điều nào sau đây là lý do cho thành công hơn nữa của Coke?
A. Phong trào phản đối đồ uống có cồn B. Cái tên đầy thu hút của nó
C. Tầm nhìn kinh doanh tốt của Pemberton D. Hương vị tuyệt vời của Coca–Cola
Thông tin: The drink enjoyed additional success since there was a large and popular temperance movement in the US at that time.
Tạm dịch: Đồ uống càng thành công hơn nhờ có một phong trào phản đối đồ uống có cồn lớn và phổ biến ở Mỹ vào thời điểm đó.

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